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Google AdWords Campaign Management & Search Engine Optimisation (SEO) Training | ||
| Google AdWords advertisements connect you with new customers at the precise moment when they're looking for your products or services. |
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| OmWeb will help you create your learn how to choose keywords to help match your ads to your audience. You only pay Google AdWords when someone clicks on your adverts. Increase your AdWords productivity with advanced OmWeb campaign account management. | |||
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Google is a trademark of Google Inc. www.omweb.com is not sponsored by or affiliated with Google |
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Google AdWords Campaign Management (Pay Per Click Advertising) and Search Engine Optimisation (SEO) TrainingLearning ObjectivesThe first part of this training course reviews Google AdWords and the key Search Engine Optimisation (SEO or “natural search”) techniques so delegates can implement Google Advertising Campaigns and optimise their own site for search engines. You will learn the difference between search engines and directories, learn the elements of design which effect “natural” search engine ranking, the importance of keywords, link marketing, relevant content and the submission process. This section of the course can be tailored to focus on the website of your choice. The second part of the training will cover “paid for” search engine advertising (Pay Per Click Advertising). Delegates will become more confident with internet marketing techniques and terminology and will learn how to implement a Google AdWords campaign. You will then learn 7 top tips that will guarantee successful campaigns and then create campaigns for a website of your choice. You will then return to work with plenty of creative ideas for Pay Per Click advertising. Email ses@omweb.com with your telephone number for more details |
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